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Issue 09September 2026

The KnowPoster Journal

Buying guides, merchandising notes and freight explanations for the wholesale trade.

Buying guide

How to Start Selling Wall Art in a Gift Shop

Start a wall art range in a gift shop with eight SKUs, a worked first-order budget, a 90-day calendar, and the sell-through rule that says expand or drop.

Knowposter Trade TeamSep 17, 202623 min read

  • wall art wholesale
  • first wholesale order
  • gift shop
  • inventory depth
  • retail pricing
  • selling space
  • buying guide
Read article

Departments

The index

03

Paper Stock for Art Prints: GSM, Ink and Print Methods

GSM is mass, not quality: what paper weight, surface, ink type and print method actually change in an art print, and questions to ask before you order.

Knowposter Trade TeamSep 16, 202618 min read

  • paper stock
  • gsm
  • pigment ink
  • giclée
  • offset lithography
  • archival
  • print specifications
  • buying guide
04

how much inventory should a gift shop carry

Work out how much wall art stock a small shop should carry: weeks-of-cover, the reorder point and open-to-buy maths, with every assumption shown.

Knowposter Trade TeamSep 16, 202619 min read

  • inventory management
  • weeks of cover
  • reorder point
  • open to buy
  • wall art stock
  • small shop
  • stock control
  • operations
05

50x70 cm in Inches: Print Size Conversion Guide

Convert 30x40, 50x70 and 70x100 cm to inches exactly, match each size to the nearest standard frame, and pick the right format for the wall you have.

Knowposter Trade TeamSep 15, 202622 min read

  • print sizes
  • frame sizes
  • wall scale
  • cm to inches
  • reference charts
  • buying guide
  • merchandising
06

Chinese History Charts Wholesale: How to Vet a Supplier

What a realistic minimum order is for printed history charts, the six numbers that decide landed cost, and the 12 questions to ask a supplier before your first order.

Trade TeamSep 14, 20268 min read

  • chinese history charts
  • wholesale supplier
  • minimum order
  • landed cost
  • hs code
  • sourcing
  • buying guide
07

HS Code for Art Prints and Import Landed Cost

Learn where art prints sit in the HS system, what duty is charged on, and how to build a landed-cost worksheet for a parcel versus consolidated freight.

Knowposter Trade TeamSep 14, 202618 min read

  • hs codes
  • import duty
  • landed cost
  • customs valuation
  • incoterms
  • art prints
  • wholesale importing
08

Lunar New Year 2027: Retail Ordering Calendar

Lunar New Year 2027 is Saturday 6 February. Work backwards from the shop floor: the sea-freight cut-off is mid-October 2026, and the factory shutdown closes the season.

Trade TeamSep 11, 20266 min read

  • lunar new year
  • retail calendar
  • ordering calendar
  • sea freight window
  • merchandising
  • gift shop
  • chinese new year 2027
09

Private Label Art Prints: When OEM Pays Off

Private label art prints rarely pay below a threshold volume. Work the break-even math across four supply models before you commission custom wall art.

Knowposter Trade TeamSep 11, 202616 min read

  • private label
  • white label
  • oem
  • custom art prints
  • wholesale
  • exclusivity
  • buying guide
10

Chinese History Timeline Poster: Who Buys It & Why

Who buys Chinese history posters and star charts in Western shops, what each chart shows, and how to merchandise a subject that needs explaining.

Knowposter Trade TeamSep 10, 202616 min read

  • chinese history poster
  • star charts
  • twenty-eight mansions
  • i ching
  • educational wall charts
  • wholesale art prints
  • museum shop
11

Chinese Dynasties Timeline: Xia to Qing, in Order

Every major Chinese dynasty in order with dates, from the Xia to the Qing, plus the parallel regimes (Liao, Jin, Western Xia) that most timelines leave out.

Trade TeamSep 9, 20266 min read

  • chinese dynasties
  • timeline
  • dynastic history
  • market notes
  • reference charts
12

Wall Art Returns, Damage and Shrink in Retail

Stop losing margin to bent corners, sun-faded stock and wrong-room returns. Inspect inbound cartons, record shrink, and markdown on a ladder.

Knowposter Trade TeamSep 9, 202618 min read

  • retail shrink
  • art prints
  • damage
  • returns policy
  • markdown ladder
  • inventory
  • operations
14

Wholesale Art for Interior Designers and Hospitality

How project buyers work, how trade pricing protects your margin, and what designers and hotels need from a wall art supplier before ordering.

Knowposter Trade TeamSep 8, 202615 min read

  • wholesale art
  • interior designers
  • hospitality
  • trade pricing
  • project buyers
  • moq
  • merchandising
15

Museum Shop Merchandising: A Chinese History Category

Educational prints are roughly 15% of museum shop revenue. How to build a Chinese-history category from four artworks: allocation, price bands, display and reorder rhythm.

Trade TeamSep 6, 20266 min read

  • museum shop
  • category build
  • merchandising
  • chinese history
  • price bands
  • gift shop
16

Chart Sizes Compared: 30 × 40 vs 50 × 70 vs 70 × 100

Packed volume, actual weight and air volumetric weight for the three standard chart sizes — and which one to stock first when you are filling a shop wall on a budget.

Trade TeamSep 3, 20266 min read

  • chart sizes
  • 30x40 50x70 70x100
  • volumetric weight
  • poster sizes
  • buying guide
  • packed volume
17

Chinese Star Chart: The 28 Lunar Mansions Explained

The 28 lunar mansions of Chinese astronomy, grouped under the four symbols, with the full list in order — and how the system differs from the Western zodiac.

Trade TeamAug 31, 20266 min read

  • 28 lunar mansions
  • chinese astronomy
  • star chart
  • reference charts
  • market notes
18

I Ching Hexagram Chart: The 64 Hexagrams Explained

How the 64 hexagrams are built from eight trigrams, what the King Wen sequence is, and how to read a hexagram wall chart — from a supplier that prints them.

Trade TeamAug 28, 20265 min read

  • i ching
  • 64 hexagrams
  • king wen sequence
  • trigrams
  • reference charts
  • market notes
20

Selling Chinese Cultural Products Accurately: A Guide

A shop-floor briefing for retailers stocking Chinese history and culture: the six questions customers ask, the five common errors, and what to do when a customer asks if it is authentic.

Trade TeamAug 26, 20267 min read

  • cultural products
  • shop floor
  • chinese culture
  • selling guide
  • market notes
  • authenticity
22

What actually ships in the box

Hanging hardware, corner protection, carton grade and the paperwork a customs broker will ask for — the unglamorous details that decide whether a reorder happens.

OperationsAug 5, 20265 min read

26

Sets: the add-on category most shops ignore

A higher basket, one carton to receive and a customer who buys the wall instead of the piece. Sets are the easiest second line a chart shop can add.

StudioJul 1, 20265 min read

Wholesale account

See the pricing behind the advice

Trade accounts see every tier, every minimum and the margin against MSRP — no email required.